"Maveron’s deep understanding of the education market, matched with their expertise in helping to build outstanding consumer experiences, make them an ideal partner for us. We look forward to working closely with them as General Assembly grows."

— Adam Pritzker, Chairman and Co-founder

An urban classroom for technology, design, & entrepreneurship.

General Assembly is a campus for technology, design, and entrepreneurship. General Assembly provides educational programming, space, and support to facilitate collaborative practices and learning opportunities across a community inspired by the entrepreneurial experience.