Real-world health and wellness.

In a market saturated with celebrity diets and miracle weight-loss programs, Kinetix offers a lifestyle plan that goes far beyond the promised quick fixes. Their idea is to provide people a practical and attainable way to experience renewed energy, weight loss, and a lifetime of good health. The multimedia approach integrates nutrition and fitness, as well as education and an empowering online community. Customers can buy a variety of K-balanced snacks, cereals, and meals, or pull recipes off the Kinetix website. The company also contracts with corporations that offer their program to employees. Both sides benefit, as employees become healthier, more energized and more productive while companies see lower medical, workers' compensation, and absenteeism costs. Founded in 2002, Kinetix Living has expanded from Canada into the U.S. where it continues to provide people with an alternative to dieting.